You are aware that Pharmexcil, since 2012 has scaled up India Pavilion in CPhI World Wide in sync with Brand India Pharma Campaign. This campaign is an ongoing exercise being carried out by Pharmexcil in association with IBEF and Ministry of Commerce, Govt Of India. As a result of sustained effort in this regard, Indian pharma's presence in CPhI World Wide has been very well noticed/ appreciated by all stakeholders. Govt of India is making a conscious effort to scale up the look and feel of India Pavilion and branding of Indian Pharma at different strategic locations at the venue. Following value additions have been the Hallmark of India’s participation in CPhI World Wide since last two years:
- Well designed India Pavilion and specially designed Theme area with complete Branding images giving it a unique identity
- Large meeting area
- Buyer Seller meet in India Pavilion with the visiting/ invited buyers .
- Increased Digital / Show daily coverage with more coverage on exhibitors in India pavilion during the event
- Strong presence of Senior Govt Officials
Assistance to participants in India pavilion with presence of a local patent attorney( proposed for this yer)
- Press Meets and Interviews spread over all the three days of exhibition
- Presentation on Indian Pharma during reception organised by UBM
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